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TV Work Renault

May 2005 | This spot is part of the year-long promotional strategy focused on regular, monthly specials for select Renault models. This is the fifth in the series of spots, and is called "The President". The spot communicated the benefit "Safety equipment for free".

Client: Renault Česká republika
Brand: Mégane, Scénic
Media: TV, print
Creative team: Helena Šídová, Iva Bízová
Account team: Helena Hrdá, Petr Dub, Miloš Pokorný
Director: Viktor Tauš